How clicking on an AI Overview I thought would take me to Baidu, a “strange” redirect took me to another dimension What I saw It all started with a Funko of Russell, the boy who stars in the Pixar movie Up. After buying it I wanted to know more about the character, so I searched … When a Google AI Overview sends you to Baidu URLs and… there’s something “strange”
In branded searches in Spain, only 1 in 4 searches shows an AI Overview: 24.7%. What I see carrying the most weight is not the size of the brand, but the elements or blocks Google shows in each search. If there are local packs, products or comparison blocks, there are almost never AI Overviews. However, … Do AI Overviews appear in branded searches? A study of 1,400 brands in Spain
16 months of data from 27 Spanish properties across very different sectors, to figure out whether Search Console was recording what people say to the AI
When Google shows a user an AI Overview, it provides an answer that cites a handful of pages as sources. The question that instinctively comes to mind: between two pages competing for the same search, why does it cite one and not the other? Does it take into account “how it’s written” at a linguistic … What makes Google to cite you in an AI Overview [mini-study]
